Great tool for quick and simple SEO Audit of any web page. Have you ever checked your website SEO? Have your ownpersonal subdomain such as mycompany.
Analytics blog is dead, link now points to an alternative source. While that was a very strategic post, it got me thinking at a tactical level.
What if I was given the login and password to someone's web analytics data and asked to "find something interesting? Even without any knowledge of the company's goals or help from a stubborn HiPPO or clients who just want data pukes?
Can I add any business value? It turns out, astonishingly, that even with all those barriers no objectives or goals or cooperation or business guidanceyou can spend a couple hours and do decent enough analysis, sourced from your experience, to deliver some minor data-gasms of insights.
Not quite the real intense ones that you might experience if all the foreplay had been done correctly see the YWA post abovebut still never say no to even minor orgasms right? Setting The Right Expectations It is nearly impossible to find earth shattering insights that you can action from your web analytics data in just a couple hours.
And yet finding some delightful starting points might be less hard than you might imagine. Starting points to start valuable analysis from.
What data should I look at first? Starting points for a customer centric strategy. What are my customers telling me?
Starting points for gaps in your online marketing efforts. Where am I wasting money? Secret To Winning Web Analytics: This blog post is a starter guide that outlines the steps I personally undertake most commonly when handed the keys to the data for a website. Reports to look at, KPIs to evaluate, inferences to make.
Here's what we are going to cover: Note objectives, customer experience, suckiness. How good is the acquisition strategy? How strongly do Visitors orbit the website? What can I find that is broken and quickly fixable? What content makes us most money? Are they making money or making noise?
Can the Marketing Budget be optimized? Are we helping the already convinced buyers? What are the unknown unknowns I am blind to? Ready to rock the world of Marketing and Analytics?
My biggest beef with web analysts and consultants is how quick they are to jump into Google Analytics or Omniture or WebTrends. The very first thing I do, and I recommend you do, is visit the website whose data you are analyzing.
See how it looks. Go to the product pages.
Go to the donation pages. Go to the B2B dancing monkey video what! Go to the add to cart page. Go read some customer reviews if a ecommerce site or visitor comments if a blog. Go download the white papers. Go use site search.SEOptimer is a free SEO Audit Tool that will perform a detailed SEO Analysis across website data points, and provide clear and actionable recommendations for steps you can take to improve your online presence and ultimately rank better in Search Engine Results.
5. Success an analysis of the success of the wwwbarackobamacom website Stories How well do Google Analytics Solutions work? See how these companies use marketing intelligence to make data-driven. Website Grader is a free online tool that grades your site against key metrics like performance, mobile readiness, SEO, and security.
Website Grader is a free online tool that grades your site against key metrics like performance, mobile readiness, SEO, and security. As President Obama has said, the change we seek will take longer than one term or one presidency.
Real change—big change—takes many years and requires each generation to embrace the obligations and opportunities that come with the title of Citizen.
Barack Obama's Home Page and Mitt Romney's Website: An Analysis Words | 2 Pages. easy-to-navigate, and effective website. Barack Obama's home page stresses his presidential status and personal qualities; Mitt Romney's website presents the candidate as a man of the people.
Obama's website makes the candidate look like a kind of . Web Site Performance Analysis Success Assessment of Information Driven Web Site on User Traces: /jitwe Web metrics help to identify improvement potentials for web sites. In contrast to transaction based sites, the success of web sites geared toward information.